When consumers were asked to list factors that impacted their trust in businesses, surging prices for
food,
energy, and
health care topped the list.
Survey respondents ranked the following situations as having
major negative impacts on their trust in businesses they deal with every day:
- Increasing price of food, energy, and health care costs- 77%
- Contamination of water supply-60%
- Identity Theft- 60%
- Lead in toys- 57%
- Contamination of drugs-56%
- Meat and other food recalls-54%
- Overall performance of President, Congress, State, and Local officials- 52%
- Turnmoil in financial markets-50%
- Subprime and Forclosures- 47%
- Falling home prices- 43%
- Falling stock prices-43%
Graph of the factors that negatively impacted consumer trust.